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Ex Maxus Australia CEO joins research firm Edentify

Campaign Asia Aug 27, 2012 By Byravee Iyer SYDNEY – Days after his exit from the chief executive role at Maxus Australia, David Gaines has announced he will be joining Australian research agency...

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Edentify Hires Former Maxus CEO

Daily Research News Online August 28, 2012 David Gaines, the former CEO of media agency Maxus, has joined Australian consumer insights specialist Edentify as Managing Partner, tasked with helping the...

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Edentify hires Maxus’ Gaines to lead data planning offering

Research Magazine 28 August 2012 By Joe Fernandez AUSTRALIA— David Gaines, CEO of Maxus Australia, is to leave the media planning agency to become a managing partner at research and insights agency...

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David Gaines, who left media buying firm Maxus, becomes MD of Edentify

The Australian August 27, 2012 By Simon Canning JUST days after announcing his departure from media buying agency Maxus, David Gaines is joining a new business aimed at helping agencies and their...

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David Gaines: Outsourcing model is future for agencies

AdNews 12 Oct 2012 By David Blight Former Maxus chief executive David Gaines has argued marketers increasingly only want one point of contact when it comes to agency relations, which will lead to...

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The Graduate’s Guide to the Galaxy

B&T 19 December, 2012 Jessica Kennedy David Gaines, Managing partner, Edentify The former chief executive of Maxus has had a succesful career in the media industry. But he does not hold a degree in...

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Top Ten People Moves

3 January, 2013 B&T’s review of the top ten people moves during 2012 Maxus chief executive David Gaines announced he was stepping down in August to embark on a new venture – with Edentify. Gaines,...

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Ad-Tech

David Gaines Managing Partner – EdentifyDavid Gaines is speaking at: Data Blends – Mining Effectively to get the Best Brew David has spent the last 18 years working in media across 14 different...

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Next generation research

B&T – Madeleine Ross 19 February, 2013 Looking forward Gathering data is becoming increasingly easy. Traditional research agencies have done this for decades and its fast becoming the mainstay of...

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DSP expose is a bit late

B&T 22 May, 2013 David Gaines The briefest of scandals was alluded to recently when the sizeable changing of the guard at Ikon happened. I have a lot of respect for the team that left but at the...

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